Spectra Data Solutions Ltd - Custom Software Development, Business Automation Solutions, Database Development, Systems Integration.

Our Services - Data Marketing Software Development

Database Marketing Application Development

We will develop a marketing toolkit specific to your business.  This lets you track customer demographic data, marketing campaigns, campaign responses and the purchasing history of your customers and prospects.  You might want to include loyalty programmes, direct mail/email campaigns, customer relationship management, customer database analysis, high-value customer tracking and KPI reporting.

Marketing Data Cleaning and De-duplication

Marketing data is only valuable if it’s clean.  We will clean all types of data and provide user-interfaces to clean otherwise useless or out-of-date data.  We also have a fuzzy-logic de-duplication tool to identify and eliminate duplications in your contacts database.
Spectra Data Solutions Ltd
“We have found you to be honest and committed. Most importantly you carefully consider the implications of each change request...”
Ted Ebbing - Project Manager - ABN AMRO Craigs
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